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"The nature of global competition has radically changed the profit models of organizations. In the past, companies were faced with competitors that had greater innovative products or services, stronger branding programs, excellent customer service, better pricing structures, superior channels or industry positioning. Today, those prior competitive advantages have been rapidly removed by the internet and global digitized information transfers. It is clear that either a company makes a radical transformation or it will die." - Richard Kusiolek 2011


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